Cellnex has established a culture of active listening across all the countries where it operates. This involves tracking Key Performance Indicators (KPIs) and identifying areas for improvement identified through regular Pulse surveys. The results of the Pulse Survey are linked to the short and long-term remuneration of the senior managers. In addition, the company fosters a feedback culture through training programmes, encouraging teams to reflect on how they perceive and embody Cellnex’s values. This approach promotes employee development and engagement, thereby enhancing a high-performance ethos. The feedback culture encourages seamless, dynamic communication within teams, leveraging the employee’s voice as an ongoing source for improvement. It ensures that every individual can contribute their insights to enhance processes and outcomes.

Cellnex engages directly with its workforce through various mechanisms. Once a year at least, Cellnex conducts an Employee Engagement Pulse survey to the whole group to ensure that the company is actively listening to its employees according engagement levels, purpose and values and open questions about what they like the most and what the company needs to improve. A quick Pulse survey that allows the company’s to know its strengths and improvement areas to define specific ad hoc action plans among the whole company to ensure continuous improvement. The People Global Director bears the ultimate operational responsibility for ensuring employee engagement takes place and that the outcomes are incorporated into the company’s strategy. The role oversees the annual PULSE staff survey, which is managed by Group Engagement Area and distributed to all Group employees. The People Global Director coordinates the survey process and works with management to analyse the survey results. Based on these insights, the company develops and implements targeted action plans aimed at improving the working environment across the organisation. This ensures that employee feedback directly influences decision-making and strategic planning within the company.

Cellnex engages with its workforce through the Employee Engagement Pulse survey conducted at least once a year. This survey ensures the company is actively listening to its employees regarding engagement levels, purpose, and values, and includes open questions about what employees like most and what the company needs to improve. The People Global Director oversees this process, ensuring that the outcomes are incorporated into the company’s strategy. The survey results are analyzed to develop targeted action plans aimed at improving the working environment. This process ensures that employee feedback directly influences decision-making and strategic planning within the company. Additionally, Cellnex demonstrates its commitment to workers’ human rights through the implementation of policies and agreements, which inform decision-making processes and drive actions to safeguard workers’ human rights throughout its workforce.

The People Global Director bears the ultimate operational responsibility for ensuring employee engagement takes place and that the outcomes are incorporated into the company’s strategy. This role oversees the annual PULSE staff survey, which is managed by Group Engagement Area and distributed to all Group employees. The People Global Director coordinates the survey process and works with management to analyse the survey results. Based on these insights, the company develops and implements targeted action plans aimed at improving the working environment across the organisation. This ensures that employee feedback directly influences decision-making and strategic planning within the company.

Cellnex incorporates the perspectives of its workforce in decision-making processes through the Employee Engagement Pulse survey, which is conducted at least once a year. This survey helps the company actively listen to its employees regarding engagement levels, purpose, and values. The People Global Director oversees this process, ensuring that the outcomes are incorporated into the company’s strategy. Additionally, Cellnex demonstrates its commitment to workers’ human rights through the implementation of policies and agreements. These agreements ensure the respect and protection of these rights across its operations and provide structured channels for ongoing dialogue with employees, allowing the company to gain valuable insights into their perspectives. By collaboration with trade unions and other stakeholders, Cellnex ensures that these agreements inform decision-making processes and drive actions to safeguard workers’ human rights throughout its workforce.

Cellnex incorporates the perspectives of its workforce in decision-making processes through the Employee Engagement Pulse survey conducted at least once a year. This survey ensures the company is actively listening to its employees regarding engagement levels, purpose, and values. The People Global Director oversees this process, ensuring that the outcomes are incorporated into the company’s strategy. The survey results are analyzed to develop targeted action plans aimed at improving the working environment. This process ensures that employee feedback directly influences decision-making and strategic planning within the company. Additionally, Cellnex demonstrates its commitment to workers’ human rights through the implementation of policies and agreements, which inform decision-making processes and drive actions to safeguard workers’ human rights throughout its workforce.

In 2024, Cellnex launched several initiatives to raise awareness and promote inclusion within its workforce, encouraging employees to share ideas and insights. In March, the company hosted a gender-focused roundtable for International Women’s Day, featuring representatives from all countries, including Senior Management. The objectives of the roundtable were to highlight the contributions of women in various fields, raise awareness about the challenges faced by women in the telecom industry, and demonstrate Senior Management’s commitment to gender equity. Later, in November, Cellnex organised a cross-generational roundtable, following a similar format, to emphasise the value of generational diversity within the organisation and to foster greater understanding and collaboration across generations. In December 2024, Cellnex hosted a webinar to mark the International Day of Disability. This event offered participants an opportunity to deepen their understanding of disability inclusion and its critical importance in the workplace. The webinar provided knowledge about various types of disabilities, the unique needs and abilities of individuals with disabilities, and practical tools to implement inclusive practices, including language tips. These initiatives reflect Cellnex’s ongoing commitment to fostering an inclusive workplace where everyone is empowered to contribute and thrive.

Cellnex has established a culture of active listening across all the countries where it operates. This involves tracking Key Performance Indicators (KPIs) and identifying areas for improvement identified through regular Pulse surveys. The results of the Pulse Survey are linked to the short and long-term remuneration of the senior managers. In addition, the company fosters a feedback culture through training programmes, encouraging teams to reflect on how they perceive and embody Cellnex’s values. This approach promotes employee development and engagement, thereby enhancing a high-performance ethos. The feedback culture encourages seamless, dynamic communication within teams, leveraging the employee’s voice as an ongoing source for improvement. It ensures that every individual can contribute their insights to enhance processes and outcomes.

Cellnex has established a culture of active listening across all the countries where it operates. This involves tracking Key Performance Indicators (KPIs) and identifying areas for improvement identified through regular Pulse surveys. The results of the Pulse Survey are linked to the short and long-term remuneration of the senior managers. In addition, the company fosters a feedback culture through training programmes, encouraging teams to reflect on how they perceive and embody Cellnex’s values. This approach promotes employee development and engagement, thereby enhancing a high-performance ethos. The feedback culture encourages seamless, dynamic communication within teams, leveraging the employee’s voice as an ongoing source for improvement. It ensures that every individual can contribute their insights to enhance processes and outcomes.

In 2024, Cellnex launched several initiatives to raise awareness and promote inclusion within its workforce, encouraging employees to share ideas and insights. In March, the company hosted a gender-focused roundtable for International Women’s Day, featuring representatives from all countries, including Senior Management. The objectives of the roundtable were to highlight the contributions of women in various fields, raise awareness about the challenges faced by women in the telecom industry, and demonstrate Senior Management’s commitment to gender equity. Later, in November, Cellnex organised a cross-generational roundtable, following a similar format, to emphasise the value of generational diversity within the organisation and to foster greater understanding and collaboration across generations. In December 2024, Cellnex hosted a webinar to mark the International Day of Disability. This event offered participants an opportunity to deepen their understanding of disability inclusion and its critical importance in the workplace. The webinar provided knowledge about various types of disabilities, the unique needs and abilities of individuals with disabilities, and practical tools to implement inclusive practices, including language tips. These initiatives reflect Cellnex’s ongoing commitment to fostering an inclusive workplace where everyone is empowered to contribute and thrive.